Viral selling is a cool term for personal recommendation online. It is where people learn about your internet site service or products thru other people. Sending an e-mail with an ad on the bottom is a good way to spread the word. Having a newsletter also elevates your visibility on the web. There also are forums that discuss services and goods and rate them. Viral marketing’s referral method works like the snowball effect, which increases enormously the visibility of your business. Getting private recommendations to try a service or product is a great way to build credibility and trust in the company. Repeating these referrals to other people makes the consumer actively engage themselves and not passively hear about the products advantages.

Viral selling is a great way to keep advertising costs way down. Passing along an article from an ezine keeps the message untouched, is free and simple to pass along, and doesn’t cost anything, but offers a clear benefit to both parties concerned.

These are some ways to make your viral selling message work. You can give away a free article with a pass it on link on the bottom, or a free demo version of your product, or offer a no-cost trial of your service on your site and include a share it with your friend button at the bottom of the page. You could also hold a contest and capture people’s’s contact info and every time their friends come to the site, they are entered into the challenge again. Starting your own affiliate marketing programme, where affiliates drive traffic to your site with banner advertisements, text links, letters of referrels, for example. You pay for results only.

Sometimes all it takes to go viral is to scribble about the right subjects in the right environment. For instance, as of this writing the site The Rich 16 Year Old is both popular and full of red-flags. Many people have articles and blog posts going viral although they never meant to because they have written about this subject.

Viral selling is the way to achieve high traffic inexpensively and effectively online. Provide your customers with a compelling reason to pass on the message and you are well on your way to enormously.

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This entry was posted on Sunday, July 25th, 2010 at 11:44 pm and is filed under Marketing and Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.