Ever Received A Subliminal Message?
Have you ever heard the term subliminal message? Do you know what that means? Have you ever wondered if sublimated messages have ever been used in commercials? Can these hidden messages really be used to direct behavior in a certain way? The fact that large corporations with enormous advertising budgets have deliberately embedded certain phrases and visual images into their advertisements would indicate that sublimated messages must be capable of mind control in varying degrees, as they have some impact on people’s behaviors when it comes to purchasing goods and services.
It is believed that a subliminal message can be delivered either through visual or auditory means and can affect the subconscious mind in a neutral, positive or negative way. Sometimes these messages can affect later behaviors, thoughts, attitudes and feelings. It is true, in fact, that any type of sustained exposure to these messages or programming can have a very dramatic effect on a person’s entire value and belief system.
In 1959, a man named James Vicary carried out a study where messages were flashed across a movie screen. His claim that flashing the words “drink coke” and “eat popcorn” caused sales of the two products to raise significantly among the movie goers. His results were never duplicated by any other researchers and in fact, in his later years, Vicary admitted that he falsified his findings.
However true or untrue his findings turned out to be, the damage was already done. Subliminal advertising had become exposed to the public psyche, and people were shocked at how easily the subconscious mind could be manipulated. Sublimated messages were later banned from television and radio by several countries and even investigated by the CIA.
Although his experiment was a fraud, Vicary spurred modern researchers to investigate this phenomenon of mind programming. Using the latest technologies, they have shown that these hidden messages can indeed influence subconscious thinking.
Although keeping away from subliminal advertisements may not be possible, since they may pop up at any time, diverting the mind’s attention to something else is perhaps the only way to keep the brain from storing a subliminal message. There are laws that do restrict the use of these messages on television, radio and at movie theaters, yet these laws are not powerful enough to control the large advertising companies from producing such advertisements anyway.
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